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基于共享资源库的融媒体发展模式研究 ——以国家农业科技创新联盟为例

文献类型: 中文期刊

关键词: 农业科技创新联盟;;融媒体平台;;发展模式;;多平台;;互动发布

期刊名称:农业展望

ISSN: 1673-3908

年卷期: 2021 年

页码:

收录情况: 农林核心(2020版)

摘要: 在信息技术的推动下,媒体融合正在进入“全媒体”的新阶段,国家农业科技创新联盟新闻宣传媒体格局正发生着巨大变化。目前联盟新媒体门户平台仍处于一种松散联合状态,如内容采集、制作、审核、发布都还在独立运维,并未纳入统一管理,也并没有真正意义上的媒体融合生产发布流程。针对出现 的问题,提出建设国家农业科技创新联盟融媒体发展模式。依托基于共享资源库的联盟融媒体设计方案,通过联盟融媒体多平台互动发布系统的建设,探讨将多种汇聚、采集、生产、管理和发布渠道进行融合,实现“单次采集、多渠汇聚、融合发布、全媒传播” ,以发挥国家农业科技创新联盟新媒体门户的宣传支撑作用。

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