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期刊名称

journal of cleaner production(1)

关键词

advertising appeals(1)
china(1)
environmentally-related messages(1)
organic food(1)
willingness to pay(1)

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作者

Huiqi Song AND Jiaxin Shen AND Miaomiao Li AND Lin Zhou AND Jiping Sheng(0)

机构

harvard t.h. chan school of public health, 677 huntington ave, boston, ma, 02115, china(1)
institute of food and nutrition development, ministry of agriculture & rural affairs, chinese academy of agricultural sciences, no.12, zhongguancun south street, haidian district, beijing, 100081, china(1)
school of agricultural economics and rural development, renmin university of china, china no. 59, zhongguancun street, haidian district, beijing, 100872, china(1)

年份

2025(1)

科研产出

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资源类型: 外文期刊

作者:Huiqi Song(精确检索)

作者:Jiaxin Shen(精确检索)

作者:Miaomiao Li(精确检索)

作者:Lin Zhou(精确检索)

作者:Jiping Sheng(精确检索)

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1Interactive environmentally-related advertising appeals on Chinese consumers' organic food purchases: Evidence from three experimental subjects

作者： Huiqi Song; Jiaxin Shen; Miaomiao Li; Lin Zhou; Jiping Sheng; SCIE（2025版） EI（2025版）

机构： School of Agricultural Economics and Rural Development, Renmin University of China, China No. 59, Zhongguancun Street, Haidian District, Beijing, 100872, China; Harvard T.H. Chan School of Public Health, 677 Huntington Ave, Boston, MA, 02115, China; Institute of Food and Nutrition Development, Ministry of Agriculture & Rural Affairs, Chinese Academy of Agricultural Sciences, No.12, Zhongguancun South Street, Haidian District, Beijing, 100081, China;

来源：Journal of Cleaner Production

关键词： Advertising appeals China Environmentally-related messages Organic food Willingness to pay